The Cardigans – Erase/Rewind
The Cardigans – Erase/Rewind (1999)
Directed by: Adam Berg
Erase/Rewind is a hit single by The Cardigans from their fourth studio album “Gran Turismo,” released in 1999. The music video, directed by Adam Berg, features the band performing in a room with walls that close in on them, creating a sense of impending danger. The minimalist and intense visual style complements the song’s themes of regret and the desire to undo past mistakes. This video stands out for its creative concept and execution, making it a memorable part of The Cardigans’ visual catalog.
