The Smashing Pumpkins – Ava Adore
The Smashing Pumpkins – Ava Adore (1998)
Directed by: Dom and Nic
The Smashing Pumpkins’ “Ava Adore,” released on May 18, 1998, is a standout track from their fourth studio album, *Adore*. The song marks a departure from their earlier sound, integrating electronic music elements with traditional instruments. The accompanying music video, directed by Dom and Nic, features the band in gothic-inspired attire, walking through various scenes in a single continuous take. The video is notable for its use of slow and fast motion, while the camera speed remains constant, creating a surreal visual experience.
