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WATCHING ALTERNATIVE R&B MUSIC VIDEOS

UMI – 10AM

Alternative R&B Shaya 2025 442K

UMI UMI – 10AM

Alternative R&B Shaya 2025 442K

UMI Alternative R&B

UMI – 10AM

2025 · 2020s · · · · Directed by Shaya

All Genres Alternative R&B Indie Pop Neo-Soul R&B Soul Time Travel

UMI’s “10AM” is a serene alternative R&B single that blends soulful vocals, introspective songwriting and warm, organic production into a meditative reflection on self-awareness and emotional healing. Rooted in themes of mindfulness, growth and finding clarity in everyday moments, the track unfolds through gentle melodies and intimate lyricism that showcase UMI’s distinctive artistic voice. The accompanying music video enhances the song’s peaceful atmosphere through evocative visuals and cinematic storytelling, capturing the stillness, vulnerability and quiet renewal that emerge in the light of a new day.

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